Amazing South Coast campaign shows off the region

If these photos don’t get you keen to visit the Great Southern region, nothing will.

The stunning photos from around the region are being used as part of The Amazing South Coast campaign launched earlier this year to draw visitors to the region.

The images used in the campaign, showcasing everything from pristine beaches to Albany’s major tourist attractions including the Gap, aims to draw tens of thousands to the region.

Accompanied by the tagline “add amazing to your adventure”, large format billboards featuring breaching whales, rock climbing at West Cape Howe and paragliding over Shelley Beach feature in the outdoor advertising campaign.

City of Albany acting manager of Tourism and Development services Matthew Hammond said the campaign would focus on the plethora of tourism experiences the region has to offer.

“The Amazing South Coast region offers a unique mix of adventure, nature, culture and history-based experiences coupled with exceptional local produce, wine and food — making it a perfect destination for couples, young families and experienced travellers alike,” he said